Bottom Twist Up Paper Tube

Bottom-Controlled Twist-Up Deodorant Packaging

A bottom twist-up deodorant tube uses a rotating base to raise and lower a solid stick product. The controlled mechanism provides a familiar application experience, while the printed paperboard exterior offers space for branding, instructions and product information.

This structure is designed for deodorant and body care brands seeking an alternative to conventional all-plastic containers. It combines a paperboard outer tube with an internal PP mechanism, so it should be described as plastic-reducing rather than completely plastic-free.

View our complete range of custom deodorant paper tubes for additional packaging structures.

How the Bottom Twist Mechanism Works

The user rotates the base to move the product upward for application. Depending on the selected mechanism, the stick can also be lowered after use before replacing the cap.

A well-fitted mechanism should provide:

• Smooth and controlled product movement

• Convenient one-handed operation

• Suitable support for solid stick formulas

• A secure cap for retail and daily use

• Consistent performance throughout the product lifecycle

The mechanism, tube diameter and filling capacity should be selected according to the product formula and intended user experience.

Custom Capacity and Branding

Common capacity references include 8g, 18g and 50g, while custom dimensions can be developed for other requirements. Final sizing should consider the formula density, stick diameter, fill height and required headspace.

Customization options include:

• Custom tube diameter and height

• CMYK and Pantone color printing

• Natural kraft or fully printed paper surfaces

• Matte, gloss and soft-touch lamination

• Foil stamping, spot UV and embossing

• Custom cap and base colors where available

• Printed directions, ingredient panels and QR codes

The tube body, cap and bottom section can be coordinated to create a consistent retail appearance.

Formula and Filling Considerations

Bottom twist-up tubes can be used for solid deodorant, body balm, chafing balm, sunscreen sticks and similar personal care products. However, not every formula behaves the same way inside the mechanism.

Before mass production, we recommend testing the actual formula to evaluate:

• Product hardness and stability

• Oil or wax interaction with the packaging

• Filling temperature

• Movement of the twist mechanism

• Leakage or surface staining

• Performance during storage and transportation

Sample testing helps confirm whether the selected tube dimensions and mechanism are suitable for the formulation.

For packaging intended for other beauty and personal care products, explore our custom cosmetic paper tubes.